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Form 8-K · Current Report · Filed 2025-02-28

AppLovin Authorizes Modification to Share Repurchase Program

On February 28, 2025, AppLovin Corporation announced that its Board of Directors had authorized a modification to the company's share repurchase program.

Filer
Applovin Corporation APP · NASDAQ
Filed
Accession
0001751008-25-000025
CIK
0001751008
Signal
High impactTechnology

Details

The modification allows for an immediate availability of $500 million for repurchase of Class A common stock, independent of the previous Free Cash Flow limitation, and future increases will be based on the Free Cash Flow generated in the preceding fiscal quarter, with the total repurchases not to exceed the existing maximum amount of $1.772 billion.

Items reported

Item 8.01

Other Events

Share Repurchase Program Announced Regulatory Approval

Market reaction

Close before filing

$320.49

Next session

+5.3%

Since filing

+23.5%

Latest close

$395.90

What happened, not what will happen — closing prices around the filing date.

Precedent

Previous filings from APP reporting the same item, with the next session's move:

About Applovin Corporation

Applovin Corporation is a technology company that specializes in mobile app development and marketing solutions. The primary function of Applovin is to enable businesses and developers to reach new audiences and monetize their applications effectively. Through its comprehensive software suite, Applovin provides developers with advanced tools for user acquisition, revenue optimization, and marketing analytics, fostering growth across various app genres, including gaming, entertainment, and social networking. A significant feature of Applovin's platform is its ability to integrate machine learning and data analysis to enhance ad targeting and placement, ensuring higher engagement and return on investment for advertisers. This makes Applovin a crucial player in the digital advertising and mobile marketing ecosystem, where it supports a wide range of applications and industries. Applovin's market significance is underscored by its role in driving effective user engagement and revenue strategies for app developers globally, solidifying its position as a leader in mobile technology solutions. By bridging the gap between innovative app creation and efficient monetization, Applovin influences the broader landscape of digital and mobile commerce.

Exchange NASDAQ Industry Software - Application Company website ↗

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