Form 8-K · Current Report · Filed 2025-11-24
Zeta Global Completes Acquisition of Marigold Enterprise Business and Updates Guidance
Zeta Global Holdings Corp. completed its acquisition of Marigold Group, Inc.'s enterprise business on November 24, 2025, for up to $325 million. The transaction included $100 million in cash and 5,329,070 newly issued shares of Zeta's Class A common stock. Following the acquisition, Zeta updated its financial guidance for Q4 2025, FY 2025, Q1 2026, and FY 2026, reflecting increased revenue and adjusted EBITDA expectations. The shares issued are in reliance upon the exemptions from registration afforded by Section 4(a)(2) under the Securities Act.
- Filer
- Zeta Global Holdings Corp. ZETA · NYSE
- Filed
- Accession
- 0001193125-25-293671
- CIK
- 0001851003
- Signal
- High impactTechnology
- Source
- Official filing on sec.gov ↗
Items reported
Completion of Acquisition or Disposition of Assets
Unregistered Sales of Equity Securities
Regulation FD Disclosure
Financial Statements and Exhibits
Market reaction
Close before filing
$17.27
Next session
+4.4%
Since filing
+76.8%
Latest close
$30.54
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Precedent
Previous filings from ZETA reporting the same item, with the next session's move:
About Zeta Global Holdings Corp.
Zeta Global Holdings Corp. is a data-driven marketing technology company that empowers businesses to personalize customer engagement and communications. Specializing in providing data analytics, artificial intelligence, and software solutions, Zeta Global supports enterprises in effectively reaching and managing their customer bases. The company's platform integrates data-driven insights to optimize the customer experience across various channels such as email, social media, and websites. By focusing on customer lifecycle management, Zeta Global impacts sectors including retail, finance, healthcare, and technology. Founded in 2007, Zeta Global is headquartered in New York City and continues to expand its capabilities through acquisitions and partnerships. Its role in the financial market highlights the growing importance of leveraging big data and innovative technology in customer engagement strategies. Zeta Global assists companies in harnessing the power of digital transformations to maximize marketing efficacy.
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